Advertisers and marketers will always look for new ways to reach their audiences. Tukaiz has proven solutions that do just that! In this section, we would like to show how we have used printed direct mail in conjunction with the internet to give consumers a very unique experience that draws in their attention. For sake of demo purposes, we have used our own marketing programs to show you what we mean. By using print and the internet in a marketing campaign, you can give recipients a completely unique and personalized experience that is relevant to them.
As a marketing services provider, Tukaiz understand the importance of not only delivering but demonstrating integrated campaigns to consumers, clients, and prospects. All campaigns were created and produced completely in-house by the talented Tukaiz team.
Below you will find several examples of integrated marketing campaigns that Tukaiz has delivered to promote its services to both customers and prospects.
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The goal of this integrated marketing campaign was to increase market awareness to new prospects and our current clients. Our mission was to show the industry an example of a cutting edge marketing campaign and how it can be used to target their clients. It was also used to update our database and ask recipients if they would like to know more about campaigns such as these. Hence, we received a 12% rate of response.
Check out the result and view a live interactive demo of the campaign… |
In our second year as a supplier at the Promotional Products Association International (PPAI) Expo, this integrated campaign was designed to increase distributor awareness of our products within the industry and drive traffic to our booth at the trade show. This pre-show marketing piece was sent to all registered attendees to introduce image personalization to the industry and left the best distributors saying “WOW! How did they do that?” The result was an 11% rate of response.
Check out the result and view an interactive demo of the campaign…
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Tukaiz has written and recorded the theme songs for the Chicago Cubs since 1998. Altogether, Tukaiz produced 4 various songs that were used by WGN Radio at the start of each Cubs game broadcast from 1998 through 2007.
Tukaiz also prints the Cubs schedules for the advertisers of WGN Radio.
Our goal was to deliver the songs and a schedule in a unique, customized self mailer as an entertainment piece to our current and prospective clients while at the same time, demonstrating to the recipient the various and unique suite of services that are offered and cohesively produced and delivered by Tukaiz.
The baseballs on the pitchers mound were photographed at Tukaiz and each one spelled out the recipient’s name on the front cover.
When the piece was delivered, it gave the user a unique personalized experience of print, internet and music all in one self-contained package.
This piece has won first place for numerous industry self promotion awards.
- Delivered to approximately 1500+ people
- This campaign was developed to show the complete suite of services Tukaiz offers.
- This piece was delivered specifically to tie in with start of the baseball season since Tukaiz writes the theme songs for the Chicago Cubs and also prints the schedules for WGN Radio.
- Campign Goal: To increase customer awareness using imagination, innovation and creativity to demonstrate how the suite of services offered by Tukaiz can benefit existing and new clients.
Check out the result and view an interactive demo of the campaign…
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